ESPN's Online Content Sees Increase for Tourney
Through the first two rounds of the NCAA Women’s College Basketball Tournament, ESPN’s online content for women’s college basketball has increased on ESPN360.com and ESPN Mobile Web. In addition, entries for the 12th Annual Women’s Tournament Challenge are also up significantly.
ESPN360.com
Through the first two rounds, total hours viewed of the women's NCAA College Basketball Tournament on ESPN360.com are up more than double -- 121 percent over the same period last year.
Mobile
To date for the 2009 Tournament, visits to women's college basketball content on the ESPN Mobile Web site are up nearly fourfold -- 275 percent over the same period last year.
Additionally, there were 230,000 entries for the Women’s Tournament Challenge, surpassing last year’s 200,000 entries by 15 percent.
ESPN360.com
Through the first two rounds, total hours viewed of the women's NCAA College Basketball Tournament on ESPN360.com are up more than double -- 121 percent over the same period last year.
Mobile
To date for the 2009 Tournament, visits to women's college basketball content on the ESPN Mobile Web site are up nearly fourfold -- 275 percent over the same period last year.
Additionally, there were 230,000 entries for the Women’s Tournament Challenge, surpassing last year’s 200,000 entries by 15 percent.
posted by Kris Gardner @ 9:31 AM
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